How it works

Content in, coin out.

  1. 1

    Pick a post

    Paste a TikTok video, an Instagram post or reel, a YouTube Short or video, an X or Facebook post, or a creator's page. That's what the coin is about, and it plays right on the coin's page and in the feed.

  2. 2

    Pick a pair

    Every coin is paired with a social coin from pump.fun ($TikTok, $Instagram, $YOUTUBE, $X or $Facebook) and trades against it instead of SOL. Buyers can still pay with SOL; it routes through the social coin.

  3. 3

    Launch

    One wallet approval creates the coin on a Meteora bonding curve, with an optional first buy. No code, no setup.

  4. 4

    Graduate

    When the curve fills, the coin moves into a Meteora pool paired with its social coin, liquidity locked.

Where the fees go

Every trade pays the creator.

Every trade pays a 1% fee in the pair coin. After Meteora's cut, 80% goes to the coin's creator and 20% to socialpair. By default the creator share goes to whoever made the post: they prove the account is theirs with a code in their bio, connect a wallet, and the coin's creator fees move to them, including everything it has already earned.

TikTokInstagramYouTubeXFacebookverify with a bio code

0.64%

Creator

80%: the post's creator, or you

0.16%

socialpair

20%: runs the launchpad

0.2%

Meteora

the protocol's cut

  1. 1

    Launch for their post

    The creator share is theirs by default. Launching your own post? It's yours.

  2. 2

    They verify

    A code in their TikTok, Instagram, YouTube, X or Facebook bio proves the account is theirs.

  3. 3

    They get paid

    The coin's creator role moves to their wallet, with every fee it has earned.

Until they verify, their share waits in the coin's own pool on Solana. When a coin graduates, its liquidity is locked for good, 80% the creator's and 20% socialpair's, and keeps earning fees.

The social coins (on pump.fun)

  • $TikTok TikTok Coin 64oAuE88tNP7KsSyaiJTKGP4sWmLMFGWLUs9eBTLYgCp
  • $Instagram Instagram Coin FeMg8o2Ek7zKWT33MfdfwXrPoMdgqyXYPjTLWvEr34XF
  • $YOUTUBE YouTube Coin 9CJ55UgQJCFBs24LVgHZkiEPRnFYR83VXAPkUfBbm9hW
  • $X X Coin 5XHR1a82F8YRKuNzbdg1S2fwRgGmHG4Ly1JCJDyPpump
  • $Facebook Facebook Coin CPgBvNBjmDHL6bvKDyoA8PqSgo6LUMpmk1M8yD9Gpump

Fees, answered

Where do the fees go?
Every trade on the curve pays 1% in the pair coin. Meteora keeps 0.2%; the rest splits 80/20: 0.64% to the coin's creator, 0.16% to socialpair. After graduation the Meteora pool charges 1% too, and its locked liquidity earns it: 80% for the creator, 20% for socialpair.
Do the fees go to the post's creator?
By default, yes. The creator verifies with a code in their TikTok, Instagram, YouTube, X or Facebook bio, connects a wallet, and the coin's creator role moves to them, with every fee it has earned. A launcher can keep the creator share instead.
What if the creator never claims?
Their share keeps waiting in the coin's pool until they verify.
Does socialpair hold the money?
No. Until the creator verifies, the fees stay in the coin's own pool on Solana; socialpair only holds the right to hand them over.

socialpair is independent and not affiliated with TikTok, Instagram, YouTube, X, Facebook, Meta, ByteDance or Google. Launching a coin for someone else's content doesn't mean they endorse it. Memecoins are volatile.